Gilles Peterson Is Now WeTransfer's Creative Director

Collapse
X
 
  • Time
  • Show
Clear All
new posts
  • feather
    Shanghai ooompa loompa
    • Jul 2004
    • 20895

    Gilles Peterson Is Now WeTransfer's Creative Director

    Gilles Peterson Is Now WeTransfer's Creative Director HUH.




    Gilles Peterson Is Now WeTransfer's Creative Director
    Peterson will help mould the company's creative future.

    It may primarily be a file sharing site, but WeTransfer has always supported creativity, curating events, commissioning films, and producing other original content. Now, British DJ Gilles Peterson will be heading up all these projects as the company's creative director, working alongside CMO Damian Bradfield to shape WeTransfer's creative vision.


    "Every brand today is talking about being authentic," Damian says. "You can’t get more authentic than Gilles. He’s been curating contemporary music for as long as the tech industry can remember, with the energy and enthusiasm for new music of a 20-year-old."


    Peterson's first project for WeTransfer will be a short documentary series called The Creative Class, which will explore how Cuba's creative scene has developed despite a lack of access to technology and the internet.

    i_want_to_have_sex_with_electronic_music

    Originally posted by Hoff
    a powerful and insane mothership that occasionally comes commanded by the real ones .. then suck us and makes us appear in the most magical of all lands
    Originally posted by m1sT3rL
    Oh. My. God. James absolutely obliterated the island tonight. The last time there was so much destruction, Obi Wan Kenobi had to take a seat on the Falcon after the Death Star said "hi and bye" to Leia's homeworld.

    I got pics and video. But I will upload them in the morning. I need to smoke this nice phat joint and just close my eyes and replay the amazingness in my head.
Working...